GAP 1969 Jeans

by Lexi Merton
(Toronto)

You heard the hype, Gap 1969 jeans relaunched as Americas best fitting premium denim.

But is it true??

I have been a devotee of Gap denim on and off since high school.

There was a time in the early 2000s that Gap wasn't doing it for me, but lately I have been loving the cuts and washes again.

Then they changed them all on me!

So I went in recently to try the new styles on.

Boy was I surprised. Gap's tag line wasn't lying! Here's what I found.

The denim is softer than before. It is more luxurious. And the details matter. Even the buttons and tags are cooler.

They still have the 3 different lengths for all the women's styles EXCEPT the Always Skinny and Real Straight. But since getting these styles hemmed won't sacrifice the leg line you shouldn't be phased.

My favourite styles are the Real Straight and Perfect Boot.
The Always Skinny were great too but alot tighter and I couldn't see myself wearing them as often. But perfect for wearing with boots.

At just under $80 this Gap's answer to premium denim is a real steal!

I am in love with Gap jeans again.